14 Days to Master Mobile Marketing

As some of you know I stopped blogging daily and have been focusing on creating a training program for affiliates to learn how to run offers on mobile. I’ve tested the training on a few affiliates in the past month and so far everyone who has partook has really liked the content and a few people who did a little more than just read are now up and running as full time mobile affiliates on my private network Mobaff.

I decided to release the content to the public on Stack That Money forum instead of on my own private site because of how wonderful that community is at helping out and answering questions. If you’re already a member congrats you get the content for FREE if you’re not then you had better sign up to get access.

Register to Stack That Money

Below is the Syllabus of what I’ll be discussing:

MOBILE MARKETING BASICS
Day 1
Discover Mobile
Mobile marketing basics
- How affiliate marketing works
- What kind of money can you expect to make
- How this training will work

Day 2
Affiliate and Advertising Networks
- Difference in affiliate networks
- Which affiliate networks I recommend
- Affiliate network breakdown
- How to get approved to any affiliate network
- How the advertising networks work
- Where are they getting their traffic?
TO DO: Sign up to 3 affiliate and 3 advertising networks

Day 3
Picking your offers to test
-What to look for in offers
-What to ask your account managers
-What is eCPM and why it is important?
TO DO: Pick 3 offers you would like to test

SETTING UP AND TRACKING CAMPAIGNS
Day 4
Using Tracking
- Tracking options
- Pulling links from the affiliate network
- Using subid tracking
- Split testing networks
- Placing pixels
TO DO: Set up tracking

Day 5
Creating ads
- Writing good ad copy
- How to use Photoshop
- Pixel sizes for images ads
- Saving for Web Device
- Animating ads
TO DO: Create ads for your desired campaigns

Day 6
Launching your first campaigns
- Setting up campaigns in ad networks
- Using c1, c2, c3
- Each ad network and their dynamic variables
- Stay consistent with how you use variables
- Text vs Banner
- WAP vs APP
- Android vs iOS vs Feature
- Setting up your split testing correctly
- Picking dimensions to test
- Most important variables
- Budgets
TO DO: Set up your first test with 1 network 1 campaign and split test across major variables, make sure to launch in the morning

Day 7
Question and Answers and Catch Up

Day 8
Analyzing and Optimizing
- How to spot the winners
- Click discrepancies on aff networks vs your numbers vs ad networks
- Optimizing your results
- Picking the winning ads (eCPM)
- Statistically Significant results
- Day Parting, Week Parting
TO DO: Analyze and Optimize Your Results

Day 9
Question and Answers and Catch Up

SCALING YOUR CAMPAIGN
Day 10
Scaling your campaign
- Testing other networks with your data
- Leveraging payout and volume
- Finding the right balance of volume and ROI to maximize take home revenue
- Know Your Metrics and buying CPM
- Always Be Split Testing
- Floating capital/ weekly wires
TO DO: Scale your campaign

Day 11
Gaming the systems (ADVANCED)
- Bid High Bid Low
- Multiple Starting Bids
- 1000s of Ads
- Multiple Accounts
- Penny Increments
- Find the Ceiling
- Up Your Budgets
TO DO: Try a Few Strategies and Track Results

Day 12
Question and Answers and Catch Up

Day 13
What’s next?
- Set up an LLC
- Take your business seriously
- Get on Weeklies
- Business Banking account
- Book keeping
- Outsourcing workflow
- Find legitimate clients outside of AM
TO DO: Take Your Business Seriously

Day 14
Final Summary and QA Webinar

Register to Stack That Money <– My affiliate link

15 Comments to “14 Days to Master Mobile Marketing”

  1. diegoal 17 October 2011 at 8:48 pm #

    I used to do a lot of Facebook, but for the past couple of weeks I’ve been slowly looking into other platforms. Along the way I got to know Alex and luckily for me he introduced me to the wonderful world of mobile advertising..and I can’t thank him enough. Seriously, this is the real deal. Within a week or two of actually putting into practice what Alex has taught me I’m already making money.

    To anyone who doubts the authenticity of this post, my skype is: kujtimukaj1. Alex is the real deal!

  2. Bil Smith 17 October 2011 at 8:49 pm #

    I took part in the beta testing of Senor Russian’s training and I can tell you first hand that it’s top notch. It covers everything from day one to profit – in other words, it’s good for noobs. You don’t see too many things that cover the whole range. There’s a LOT here for experienced affs too; I’ve spent a decent amount testing mobile traffic in the past and I failed miserably. With Alex’s help I was able to correct a lot of the simple mistakes I was making. At this rate mobile will hopefully become one of my more profitable income streams in the next quarter.

    If you want in on the massive amounts of money that people are making in mobile right now, listen to this dude and check this out. He knows his shit.

  3. mediumpie 17 October 2011 at 9:30 pm #

    I have gone through these steps above and I have seen first hand what Alex can teach you. He will show you A to Z, Soup to Nuts, or any other saying that refers to EVERYTHING. He has never turned down a questions or beat around the bush. Great content and very helpful. Without his help I can tell you I wouldn’t have a clue where to start with mobile and where I have brought the traffic to today.

  4. akwon 17 October 2011 at 9:38 pm #

    I’m very lucky to have met Alex and go through his training. I learned many things about mobile marketing I’ve never known.

    Best thing is I’m making more money. With this training, Alex helped me through some pretty rough months. This information that he gives is the real deal.

  5. HighYield 17 October 2011 at 9:40 pm #

    This series is the best classroom for learning the ins and outs of the mobile space… The experience the angry Russian has comes out in what he teaches.

    The best part is he is straight up, not fluff or promises… just results…

    I’m happy to have checked out the beta, and stoked to see the community grow!!

  6. Jonah 17 October 2011 at 10:28 pm #

    I read this shit, and let me just say, that it allowed me to juice all over the heads of my competition.

    No bullshit here, 100% freshly squeezed mobile info.

    Thanks Alex.

    P.S. STM for the fucking WIN!!!

  7. Groomez 18 October 2011 at 1:51 am #

    When Alex asked if I wanted to be a mobile guinea pig, I jumped at the offer. I went through the course and learned a ton about optimization on mobile traffic sources.

    It’ll take you the better part of a car’s down payment figuring out the details of where to begin tracking mobile campaigns. There’s a hell of a lot more to track when it comes to phones.

    The Russian delivers a no BS mini course that got all of us profitable in 2 weeks and the confidence to test campaigns elsewhere.

    If you’re on the fence joining STM, do it. Even if it’s just for this info. A few of the “other” paid forums are trying to tap into mobile in their discussions and (sorry guys) it just doesn’t come close to what info Alex has from running on his own.

  8. [...] Here is the original post: 14 Days to Master Mobile Marketing | Mobile Affiliate Blog [...]

  9. tijn 19 October 2011 at 9:46 am #

    I went through this material several times at different stages when Alex was pulling it together and it keeps getting better.

    It is by far the best mobile training i have seen with clear daily action steps you need to take.

    Alex is giving away some super gold tips as well to get your campaigns profitable quicker. Awesome stuff.

  10. ljsmedia 20 October 2011 at 2:31 pm #

    I’m signing up to STM through your link just to read your info – looks exactly what I have been looking for, thanks

  11. Justin Dupre 21 October 2011 at 1:12 am #

    This looks like a very promising and comprehensive syllabus. Those who want to get into mobile advertising should definitely check this out.

  12. sanjay sharma 24 October 2011 at 1:51 am #

    if i am completely noob than how much time it will take to understand it fully and how much money is require to take steps. i am convinced that it is good course but wanted to know how much it cost to run a campaign.

    sanjay sharma

  13. Tim 8 November 2011 at 1:50 pm #

    Mobile marketing, interesting. I found roamer, an app that offers small activities in your neighborhood for money. I don’t know if it works but I expect a lot more money making apps.

  14. inmob 8 November 2011 at 7:53 pm #

    Joining StackThatMoney is the only way to access this training or it can also be bought directly from this blog/site?

    Since you claim that the product is free for the members of StackThatMoney (which actually takes $99/M for membership), I was wondering if you direct sell at a price more attractive.

    I’m very much interested in this training however I’m not very sure whether I will be able to make any use of the forum(I haven’t been very successful at following forum threads) – hence don’t wanna spend money to become member of the forum. I would rather directly pay to access the training.

    Please respond.

    • The Angry Russian 12 November 2011 at 4:36 am #

      I am not currently selling this product. It was an exclusive for STM members only. Frankly if you can’t afford $100 membership maybe mobile isn’t for you.


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